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Web analysis tools and social media

1.Instagram

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Our website uses so-called social plugins (“plugins”) from Instagram, which is operated by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”). The plugins are marked with an Instagram logo, for example in the form of an “Instagram camera”.

 

An overview of the Instagram plugins and their appearance can be found here:

http://blog.instagram.com/post/36222022872/introducing-instagram-badges

If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Instagram servers. The content of the plugin is transmitted directly from Instagram to your browser and integrated into the page. Through this integration, Instagram receives the information that your browser has accessed the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can immediately assign your visit to our website to your Instagram account. If you interact with the plugins, for example by pressing the "Instagram" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed to your contacts there. The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your rights in this regard and setting options for protecting your privacy can be found in Instagram's data protection information: https://help.instagram.com/155833707900388/

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If you do not want Instagram to use the data collected via our website

directly assigned to your Instagram account, you must log out of Instagram before visiting our website. You can also completely prevent the Instagram plugins from loading with add-ons for your browser, e.g. B. with the script blocker "NoScript" (http://noscript.net/).

  

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2. Social Plugins
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We currently use the following social media plug-ins: Facebook. With the help of a button, personal data is transmitted to the respective plug-in provider and stored there.

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The respective plug-in provider saves the data collected about you as a usage profile and uses this for the purposes of advertising, market research and/or the needs-based design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) to display needs-based advertising and to inform other users of the social network about your activities on some of our websites. You have the right to object to the creation of these user profiles, whereby you must contact the respective plug-in provider to exercise this right. With the plug-ins we offer you the opportunity to interact with social networks and other users, so that we can improve our offer and make it more interesting for you as a user. The legal basis for using the plug-ins is Art. 6  Paragraph 1  letter f  GDPR.

The data is passed on regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in to the plug-in provider, your data collected from us will be assigned directly to your existing account with the plug-in provider. With US providers, a transmission takes place in the USA; these have submitted to the EU-US Privacy Shield:

www.privacyshield.gov/EU-US-Framework

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Further information on the purpose and scope of the data collection and its processing by the plug-in provider can be found in the data protection declarations of these providers communicated below. There you will also find further information on your rights in this regard and setting options to protect your privacy:

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